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About Us

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13
Years
of experience

FollowUP

We are a Japanese company that was acquired by DataSection listed on the Tokyo Stock Exchange. We have an international presence in 20 countries, with direct operations in 8 of them. Currently, we manage over 12,000 stores globally.

Through our technological solutions, we aim to meet the needs of retailers in the omnichannel consumer experience before, during, and after the purchase.

We strongly believe that understanding data makes a difference. Therefore, we seek solutions that let our clients to understand their potential consumers through accurate and timely information.

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13

Years
Experiencia

FollowUP

Somos una empresa japonesa, adquirida por la compañía DataSection, abierta en la bolsa de Tokio. Tenemos presencia internacional en 20 países y operación directa en 8 de ellos y actualmente operamos más de 12.000 tiendas a nivel global.

 

Through our technological solutions, we aim to meet the needs of retailers in the omnichannel consumer experience before, during, and after the purchase.

 

We strongly believe that understanding data makes a difference. Therefore, we seek solutions that let our clients to understand their potential consumers through accurate and timely information.

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Our history

Launch

Announcing the Launch of FollowUP Retail Platform

2012
2014

Expansion

Expansion into Peru and Colombia

Expansion

Expansion into Europe (Spain) and Japan

2016
2019

Fusion

FollowUP merges with DataSection Inc Japan (AI experts)

FollowUP Synergy

Announcing the Launch of FollowUP Synergy (Punta Carreta, Mall Plaza Group, Pactia, Parque Arauco)

2020
2021

Intelligenxia

Acquisition of our main competitor in Latin America (Intelligenxia BG)

Our Mission

"To understand and enhance the Customer Journey experience through innovation specifically designed for the Retail industry."

Our Vision:

"To become the leading consumer experience management tool in the world."

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Why choose us?

Technology

We use cutting-edge 3D and 2D technology that enables us to gather data with precision, empowering us to make strategic decisions and meet the specific demands of our clients based on their business model.

Consulting and Support

Our team of consultants will accompany you in building strategic and operational action plans. We provide the best support team and technical monitoring to ensure your success.

Benchmarking

Our global coverage allows us to build an industry benchmark incorporating regional, national, city-specific, mall-specific, and retail category-specific trends.